Joining the revolution of the environmental movement that has grown exponentially over
the years all over the world, The Department of Environment and natural Resources 6, SM
City Iloilo and other community partners and advocates gather together to celebrate Earth
Hour 2018 on March 24.
The movement has spawned and encouraged many worthwhile initiatives worldwide such
as massive recycling efforts, passing of legislations against air and water pollution, stricter
enforcements for marine life protection, among others.
National Government Agencies as well as private organizations converge as this year’s
celebration calls the people to “Connect to Earth” and move collectively against climate
change and the steep decline of nature, as biodiversity loss threaten our planet. We must
understand that the variety of life and their habitats are our best defense against the rapid
climate change.
It has been nine years since SM Supermalls participated in the annual Earth Hour. From
just several of malls in 2009, the company’s Earth Hour movement have grown to all SM
establishments namely SM Development Corporation (SMDC), taking part in the lights off
Prime developments, 68 malls nationwide, 7 SM Malls in China, plus its affiliated
initiative. In SM City Iloilo, it will be held at the SM Southpoint starting 6pm.
SM place environment and sustainability at the forefront and the centerpiece of their
operations, taking greater measures to efficiently manage resources such as energy and
water consumptions, as well as waste and water emissions.
This year’s event will be graced by Iloilo City Mayor Jose Espinosa III, DENR-EMB 6
Director Sophie Manuel, SM Regional Operations Manager Girlie Liboon and SM City Iloilo
Asst. Mall Manager Jasmine Lynn Maquiling who will lead the ceremonial switch-off of
lights in the mall at 8:30pm.
Afterwhich, the SM façade logo, dropdown banners, billboards landscape lights and pylon
tower will be totally shut off. 50% lights off on open and covered parking, covered walks
and sidewalks, footbridge overpass, transport terminal, entrance lights, lobby lights and
mall hallways.
Tenants will also be encouraged to turn-off exterior and interior lights while maintaining
50% lighting in the store premises as not to disrupt store operations.
Also joining the celebration is the Talahib Eco-Trekkers Organization Inc. runners. PCD
School of Performing Arts will have a special ballet performance. A musical entertainment
by the RCP Ritmo Tambores and SM Little Stars 2017 Winner Maxwell Jesse Figueroa as
well as a performance from West Crew Dance Group will liven up the gathering as it aims to
encourage shoppers and walk-in participation in the said advocacy.
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